Turning cultural insight into measurable transformation
The CULATHON Method is a structured, three-phase pathway that helps organizations move from cultural insight to measurable transformation.
CULATHON Method
Three Phases Overview
Phase 1
Design:
Define and Diagnose
Every culture journey starts with clarity.
We map your current and desired culture, identify the Triple Gap, and customize CULATHON to your unique needs.
Phase 2
Announce & Introduce:
Align and Activate
Leadership alignment sets the tone.
We launch CULATHON sessions that engage everyone and make desired behaviors real.
Phase 3
Observe & Empower:
Measure and Sustain
We track progress through analytics and behaviors.
Your readiness score shows when your culture is ready for real transformation.
Phase 1
Design: Define and Diagnose
Every culture journey begins with clarity.
In this phase, we work closely with leadership teams to define both the current and preferred culture.
Through data from employees and leaders, we identify what we call the Triple Gap; the difference between how your culture is experienced, perceived, and desired.
From there, our team customizes CULATHON scenarios to address your organization’s unique behavioral challenges.
Phase 2
Announce & Introduce:
Align and Activate
We begin by creating leadership alignment; senior teams publicly commit to the new cultural direction and invite everyone to take part.
Then, the CULATHON simulation begins:
employees participate in dynamic, scenario-based sessions that make desired behaviors tangible.
Phase 3
Observe & Empower:
Measure and Sustain
As your teams complete the CULATHON experience, we consolidate all findings into a Cultural Readiness Scorecard.
Together, we define a readiness threshold (e.g., 80%) that signals your organization is ready for structural change.
Measurable Readiness, Real Alignment
Our Promise
This method focuses on building awareness and alignment; not yet on structural redesign.
By clarifying mindsets before modifying systems, you dramatically reduce the risk of failed transformation.
CULATHON doesn’t just measure culture; it lets people experience it.
That’s how awareness becomes action, and data becomes direction.