Turn Company Values
into Daily Team Behaviors!

CULATHON is an organizational culture game that helps teams
experience, discuss, and put company values into practice; together.

Why Culture Fades?

When culture isn’t lived, it disappears.

Culture is the invisible system that shapes how people think, decide, and collaborate.

It’s what makes someone say, This is how we do things here.”

But culture can fade fast. As teams grow, merge, or shift direction, alignment between words and actions weakens. Values remain on posters; not in behavior.

CULATHON exists to close that gap.

The Future of Building Culture

Culture can be designed and experienced.

It’s what defines our actions and reactions, and the drive behind them.

Organizational culture is what lies behind every decision and strategy in a company.

A clear culture aligns employees with the company’s strategy, reduces ambiguity, and fosters trust between management and employees automatically.

What Changes a Culture?

Culture doesn’t change through slide decks.

Culture shifts when teams face meaningful choices together, agree on the standards that matter, and get feedback they can act on.

Three Principles that Drive Change:

Practice Together

Shared scenarios make norms visible and safe to discuss.

Define Standards

A common language turns values into observable behaviors.

Close the Loop

Simple feedback and follow-through make change stick.

From Principle to Practice!

The fastest way to change culture is to rehearse it through a single, structured team experience.

Now, meet
CULATHON!

The organizational culture game.

CULATHON is a research-based board game that makes culture practical.

As teams play CULATHON, real dilemmas surface, trade-offs become clear, and a shared view of what “good” looks like emerges, so standards are clear and behavior stays consistent.

 

CULATHON organizational culture board game with culture journey and character pieces

Play with Legends,
Learn from the Best!

CULATHON isn’t just a game!

It’s an immersive experience where your team steps into the shoes of history’s greatest minds.

From Steve Jobs to Winston Churchill to Zaha Hadid, each character brings a unique approach to leadership, innovation, and culture.

CULATHON Platform

Making Culture Scalable & Measurable

The CULATHON service comes with a web-based tool that runs virtual games to assess both individual and organizational cultural alignment.

It supports unlimited participants, features customizable scenarios, and delivers exportable reports through built-in analytics, making culture measurable, engaging, and scalable.

CULATHON digital culture platform running a virtual organizational culture game session

our Exclusive Distributor

Meet Wise Management Consultancies, our exclusive distributor among GCC countries.

Proudly partnered with

We collaborate with leading organizations to bring CULATHON to more teams worldwide.